Featured this issue

Resources

ACORD
www.acord.org
ACORD, the Association for Cooperative Operations Research and Development, is the insurance industry's nonprofit standards developer, a resource for information about object technology, EDI, XML and electronic commerce in the United States and abroad. ACORD maintains AL3, OLifE, XML and ACORD Forms Standards.

Anderson Insurance Service
www.insuremass.com
Insuremass is a Massachusetts agency site built by Sites for Less and populated by content from IMMS.

Blastfax
www.blastfax.com
Blastfax.com is a full service Fax Broadcasting Bureau. You provide Blastfax with a message and FAX distribution list and they do the rest..

CAUCE
www.cauce.org
CAUCE, the Coalition Against Unsolicited Commercial Email is an ad hoc, all volunteer organization, created by Netizens to advocate for a legislative solution to the problem of unsolicited, commercial email (UCE a/k/a "spam").

Employease
www.employease.com
Employease provides an Internet Business Service for managing and communicating human resource, employee benefits and payroll information.

HumanClick
www.humanclick.com
HumanClick, Ltd., a wholly owned subsidiary of LivePerson, is a customer service application over the Internet for the Small and Medium Enterprise (SME) market, facilitating Live, 24/7 Interactive Sales and Customer Support. The HumanClick service permits web site visitors to get immediate, real-time on-demand help and enables web site owners to track and communicate with visitors to their site.

iKnack
www.iknack.com
iKnack is a provider of human resources management, benefits administration, employee communication and payroll information to small and medium-sized businesses and their employees. Their employee management systems is based on Employease. The group provides customization and professional consulting services to provide complete HR services.

IMMS
www.imms.com
Insurance Marketing & Management Services (IMMS) provides information, products, and services designed to help insurance professionals build client relationships, save time, and make sales. Founded by industry leader George Nordhaus in 1973, over the years IMMS has used printed materials, CD-ROMs, audiotapes, conferences, and the Internet to deliver more than 200 products, services, and publications.

ListBot
www.listbot.com
A free (in some versions) Internet service provided by www.bcentral.com (Microsoft) for the management and use of email lists and mailing of newsletters.

Sites for Less
www.sitesforless.com
Sites for Less builds and maintains Web sites for agencies and specializes in including content from IMMS.

Topica
www.topica.com
Topica is a free Internet service that allows one to find, manage and participate in email lists. Topica makes email lists accessible and easy to use for anyone, from the most expert list owner to the newest list subscriber.

TRUSTe
www.truste.com
TRUSTe: the leading privacy seal program, is an independent nonprofit organization dedicated to building consumer trust and confidence in the Internet. Look on this site for model privacy statements.

Glossary
Spam
Unsolicited, commercial e-mail. Everyone hates it. Send soliciting e-mail only to parties that agree to receive it.

Sounding Line
May 2001

Marketing Your Web Site

Editorial

Beyond the  Electronic 
Brochure

Vendor:  IMMS

On-line Interactive Help:
HumanClick

Vendor:  iKnack

Privacy

Spam

Strategy:  Web Content

Resources